Born out of a love for all things trendy, Living On Trend began operations in August 2017. Seven months into business, and we already have a huge client base which we are extremely proud of!

How It All Started

A mum, that’s me Danie was on maternity leave and had a bubs who loves being in photos! It was that simple. Before Harvey was 10 months old I had over 20,000 photos of him. I’m a busy body and always need to be doing something! My passion for creating new and exciting things that others can love and adore was the icing on the cake!  I have always wanted to have my own business, and for a love of all things trendy – Living on Trend was born.

Why It Started

While on maternity leave with our first bubs – Harvey, I was on the hunt for an all black dummy clip. Looked for days on end and discovered there were none out there. After doing a lot of research, purchasing the correct standards and finding local suppliers I decided to create a few. After doing some photoshoots with Harvey I was getting messages on Instagram and Facebook for mums after my dummy clips! This is what launched Living on Trend. We now have 4 styles of dummy clips and over 25 different colours available.

From here our product range has seemed to grow naturally with products we have been able to produce ourselves or source from crafts people who have the same philosophies as us.

Marketing Strategy

We see our business growing by reaching out to like minded people who are interested in fashion and babies. We would like to market our products all over Australia.

Do we want re-sellers or distributors? Absolutely! Just send us a message with your details.



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